AI product management

I turn messy problems into roadmaps teams can ship.

Discovery first: interviews, workflow maps, a clear problem statement. Then a roadmap tied to the automation that earns its place, and the alignment to get design, engineering and the business moving together.

DiscoveryRoadmappingWorkflow mappingStakeholder alignmentVoice agents
My Resume Let's Chat

What I've actually done.

How I get from a vague problem to something shipped, shown on real projects.

  1. Healthcare Realty Trust · Electronic Directory Change Form

    Start with the interviews, end with a shipped workflow.

    I interviewed the people doing the work, mapped the journey from intake to approval, and rolled the result out with status updates and training for stakeholders.

    Read the case study
    50% fewer errors after replacing email requests with a structured workflow
  2. Healthcare Realty Trust · Swap Shop

    Getting stakeholders to agree before anyone builds.

    I interviewed stakeholders and end users, weighed three build options, and tested the prototype with engineers and staff before anyone committed to building it.

    Read the case study
    65% of testers preferred the prototype to email
  3. Healthcare Realty Trust · Tenant sites

    A contractor’s days became in-house minutes.

    Replaced an external contractor’s days-long website turnaround with an in-house system, and ran the user research that shaped the dashboard.

    Read the case study
    ~$240k saved per year
  4. ForgedHub · Founder

    Product discovery on both sides of a marketplace.

    I led UX strategy through in-person prototype testing with event hosts and vendors, mapped the pain points on each side, and iterated from a prototype to a validated product direction.

    Visit ForgedHub ↗

What people say after working with me.

“Alex is an amazing UX/UI Designer, brilliant artist, and a very professional individual. He follows a methodical process in his work, and makes sure that all of the requirements are fulfilled. You can depend on him to get the job done!”
Robert DewittSoftware Engineer, Lightspeed Voice
“Sketch has become an extension of my team. He's reliable and knows how to make magic happen.”
Fiverr clientRepeat client on Fiverr, United States
“Wonderful, kind, and a real go-getter… knowledgable and got the job done for me when I was in a bind. Hard to come across sellers like this!”
Fiverr clientRepeat client on Fiverr, United States

Other sides of the work

Product design Research, prototypes, design systems and the code behind them. See the product design page → AI automation n8n workflows, voice agents and Copilot automations. See the ai automation page →
Near you? Local pages for Central Tennessee and Central Florida. Central Tennessee · Central Florida
The process The six steps I use on every project. See how I work →
(virtually)

Let's grab a coffee.

If you have the time, I'd love to get to know you, your team, and what you have going on.

Book 15 minutes or email hello@alexandernicholas.me